← All work

Shivamogga Zoo Safari

Public / Tourism2023Branding
Shivamogga Zoo Safari

Project Overview

A brand system for a zoo safari — wayfinding-friendly, family-legible, wildlife-first.

Problem

A beloved destination with no coherent visual identity across gates, signage and promotion.

Research

On-ground study of visitor flow and signage failure points.

Solution

A flexible mark and system that works from a ticket stub to an entrance arch.

Impact

One identity across every visitor touchpoint.

Tools

IllustratorBrand System

Next project

Baldwin Institutions